We are hiring Marketing Manager - VITAS Iraq (ATAS Lebanon)

Job Location

Baghdad or Najaf or Hilla

Job Summary

To manage the Marketing and PR Department and develop innovative strategies that respond to the institution’s business needs.

Main Responsibilities

• Develop marketing & PR strategies that respond to the institution’s business needs and objectives.
• Set Marketing & PR yearly budgets, calendars, manuals, and manage KPIs.
• Contribute to increasing client retention rates and maintaining high portfolio quality based on the institution’s strategic projections.
• Define strategic partnerships that serve the growth of the institution.
• Implement digitization strategy to the institution’s products and services.
• Promote the brand image and values and create awareness.
• Ensure proper branding implementation of all communication material, internally and externally.
• Define, create, and manage web and social media content, and achieve high engagement rates.
• Establish a market research & customer centricity unit and develop its manual and tools.
• Conduct in-depth market research and analyze industry trends to identify market needs and business development opportunities.
• Design new products based on target segment needs and improve existing ones.
• Expand outreach, tapping new areas, and open new branches.
• Create new repayment channels.                                                                                                         
• Develop yearly calendar of community events that forms the CSR strategy.
• Manage and mentor the Marketing & PR team, providing daily support and guidance.
• Develop training materials and conduct training to the teams on marketing, PR, and customer service.
• Perform other duties as required, consistent with the goals, objectives, and responsibilities of the position when asked by management.              
• Understand, know, and follow the institution’s policies and procedures.

Job Details

Posted Date:	2024-01-26
Job Location:	Iraq - Baghdad
Job Role:	Marketing and PR
Company Industry:	Financial Services

Preferred Candidate

Nationality:	Iraq
Degree:	Bachelor's degree

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